Kiyamaa · Legal

Kiyamaa privacy policy

Last updated: 29 July 2026

This policy explains how Entaract Pvt Ltd (“Entaract”, “we”, “us”) handles information when you use the Kiyamaa mobile app and related web purchase flows. Kiyamaa is designed for children and families. We collect only what we need to run the app, honour purchases, limit devices, and improve the product.

Who we are

Kiyamaa is developed and published by Entaract Pvt Ltd.

Privacy contact: [email protected]

What Kiyamaa is

Kiyamaa is an interactive story app for children. On both the Apple App Store and Google Play, the same freemium model applies to a single story:

  • Free to try: about half of the story is available without payment.
  • Paid unlock: a one-time purchase unlocks the rest of that story.
  • App Store / Google Play: unlock price is USD 19.99 (or the local equivalent shown in the store), paid with Apple or Google payment methods.
  • Web purchase: unlock may also be bought for MVR 250. The app opens your device browser and sends you to our payment gateway to complete payment, then returns you to the app (or confirms unlock after payment) so your purchase can be applied to your account.

Accounts

Kiyamaa uses an account so we can track purchases in the cloud, restore access across sessions, and enforce device limits (how many devices may use a paid unlock at a time or overall). Account sign-in is primarily for parents or guardians managing purchase and access—not for social features or public profiles.

Account-related information may include:

  • Sign-in identifiers (for example email address or store-linked account identifiers we need to authenticate you).
  • Purchase and entitlement status (free trial access, paid unlock for the story, restore history).
  • Device identifiers or device-binding data used to apply device limits and prevent misuse of a single purchase.
  • Basic account metadata such as account creation time and last activity related to purchases or unlocks.

Free half-story play may still require or encourage an account so unlocks and limits work correctly when you upgrade. If you delete your account (see “Your choices and rights”), associated cloud purchase and device-limit records will be removed or de-identified where we are not required to keep them for law, fraud, or accounting.

Information we collect

Information you or a parent provide

  • Account details used to create and secure the account (as above).
  • Support messages: if you email us, we receive your email address and message content so we can reply.

Purchases and payments

  • Apple App Store / Google Play: Apple or Google process the payment. We do not receive your full card or bank details. We receive purchase tokens or entitlement signals so we can unlock the story on your account and restore access.
  • Web / browser gateway: when you choose web payment, Kiyamaa redirects you to your device browser and our payment gateway. The gateway processes card or local payment methods. We may receive limited transaction records (confirmation, amount, currency such as MVR, time, and a transaction reference)—not your full payment card number.

Analytics and technical data

We use generic, default analytics (typical mobile analytics such as app opens, screens or features used, crashes, performance, device type, OS version, app version, and approximate region derived from technical signals). This helps us understand stability and improve Kiyamaa.

Analytics may be provided by third-party tools under their own terms. We configure them for product improvement—not for selling personal data or running third-party behavioural ads aimed at children. If you use platform settings to limit tracking or ads personalisation, those settings may reduce some identifiers available to analytics.

What we do not use Kiyamaa for

  • We do not sell personal information.
  • We do not show third-party behavioural advertising inside Kiyamaa.
  • We do not require a child to post a public profile, friend list, or open chat to play the story.
  • We do not ask for precise location solely for story play.

How we use information

  • To provide free trial content and paid unlock of the remainder of the story.
  • To create and maintain accounts, sync purchase status in the cloud, and enforce device limits.
  • To complete web purchases via browser redirect to our payment gateway and link payment success to the correct account.
  • To restore purchases and diagnose unlock or device-limit issues.
  • To operate analytics and crash reporting so we can fix bugs and improve the app.
  • To respond to parent or customer support requests.
  • To meet legal, tax, accounting, fraud-prevention, and security obligations.

Purchases and payments (detail)

iOS and Android freemium: both stores use the same model for one story—half free, paid one-time unlock for the rest. Store price is USD 19.99 or local equivalent.

Web unlock (MVR 250): payment is completed in the browser on our payment gateway after a redirect from the app. After successful payment, entitlement is associated with your Kiyamaa account (and subject to device limits). The gateway’s privacy policy and terms also apply to how they handle payment credentials.

Refunds for App Store or Google Play purchases follow Apple’s or Google’s policies. For web gateway purchases, contact [email protected], subject to applicable law and our refund practice for that channel.

Children’s privacy

Kiyamaa is intended for children with parent or guardian involvement. Parents or guardians should manage accounts, store purchases (including “Ask to Buy” / family controls), web payments, and device limits.

Because we offer accounts, analytics, and cloud purchase tracking, some personal or device-related data is processed to make the product work. We do not use that data to sell ads against children’s profiles. If you believe we have collected or used a child’s information inappropriately, email us and we will review and delete data where appropriate and legally permitted.

Laws such as COPPA (United States), GDPR (Europe), and other local rules may apply depending on where you live. This page is for transparency and is not legal advice.

Sharing of information

We share information only when needed, for example with:

  • Apple and Google — app distribution, in-app purchases, and restore flows.
  • Payment gateway — browser-based web purchases (MVR 250 unlocks).
  • Analytics and infrastructure providers — default analytics, hosting, and crash/performance tools that help us run Kiyamaa, under appropriate safeguards.
  • Service providers — email or support tooling, under appropriate safeguards.
  • Authorities — if required by law or to protect rights, safety, or security.

We do not sell personal information to third parties.

Data retention

Account, purchase, and device-limit records are kept while the account is active and for a reasonable period afterward for restore support, fraud prevention, accounting, and legal requirements. Analytics and crash data are kept according to our tools’ retention settings and our need to improve the product. Support emails are kept as long as needed to resolve requests and for reasonable business records. Local story progress on a device may remain until the app is removed or data is cleared.

Security

We take reasonable technical and organisational steps to protect information we hold, including account and purchase data. No method of transmission or storage is completely secure. Use strong passwords and protect the email, Apple, Google, and payment accounts used with Kiyamaa.

International users

Kiyamaa and related services may be operated from or process data in countries other than your own (including where our hosting, analytics, or payment providers operate). Where we transfer personal information, we do so in accordance with applicable law and this policy.

Your choices and rights

Depending on your location, you may have rights to access, correct, delete, or restrict certain personal information, or to object to certain processing. To exercise these rights—including requesting account deletion—email [email protected].

You can stop using the app and uninstall it at any time. Store purchase history remains managed through your Apple or Google account. Device limits mean a paid unlock may not be usable on unlimited devices; contact support if you need help moving devices within our policy.

Third-party services

App stores, the browser payment gateway, analytics providers, and linked websites have their own privacy practices. We are not responsible for their independent policies. Review their notices when you create store accounts or complete web payments.

Changes to this policy

We may update this policy as Kiyamaa evolves. We will post the updated version on this page and change the “Last updated” date. Where required by law, we will provide additional notice for material changes.

Contact

Entaract Pvt Ltd
Product: Kiyamaa
Email: [email protected]

This policy is provided for transparency and store listing purposes. It is not legal advice. Consider a review by a qualified lawyer for children’s privacy, consumer, and payment rules that apply to your markets.

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